Post by account_disabled on Jan 25, 2024 5:26:23 GMT
End-to-end analytics is still in trend. At almost every conference, reports about it gather full halls. But many still believe that setting it up is very expensive and difficult. Maxim Gapchuk, an independent web analyst and author of the Analytics Tips blog , demonstrates that this is not necessarily the case. He tells you how to build end-to-end analytics yourself and what you need for this. Reading time: 12 minutes What is end-to-end analytics 1. Determine the source of referral to the site 2. Set up the transfer of data about applications from the site to Google Spreadsheets 3. Collect call data in Google Spreadsheets What to do with data: what decisions you can make and what you shouldn’t What is end-to-end analytics To begin with, let’s tell you in a nutshell what end-to-end analytics is.
End-to-end Fax Lists analytics is a method that determines the return on investment in advertising and automatically calculates ROI. The implementation of the simplest, basic version of end-to-end analytics occurs in several stages. None of them involve involving a programmer. We determine the source of referral to the site without the help of Google Analytics. We configure the transfer of data about applications from the site to Google Spreadsheets . We collect call data in Google Spreadsheets. By the way, there is another way to get end-to-end analytics without involving a developer - to do this, just connect this functionality from Ringostat.
Our end-to-end analytics automatically calculates ROI and the cost of attracting a target call. You configure it only once using a detailed manual , and then the data is updated automatically. You can also manually upload ad spend data if you wish. For example, to evaluate the ROI of SEO, banner advertising, etc. We also recommend a useful article on the topic - “End-to-end analytics with Google Analytics” . 1. Determine the source of referral to the site Typically, sources of referrals to a website are looked at in Google Analytics reports. But to obtain such data in an external system, such as CRM, you need to understand the API. I suggest using a ready-made solution - the Sourcebuster.js script .
End-to-end Fax Lists analytics is a method that determines the return on investment in advertising and automatically calculates ROI. The implementation of the simplest, basic version of end-to-end analytics occurs in several stages. None of them involve involving a programmer. We determine the source of referral to the site without the help of Google Analytics. We configure the transfer of data about applications from the site to Google Spreadsheets . We collect call data in Google Spreadsheets. By the way, there is another way to get end-to-end analytics without involving a developer - to do this, just connect this functionality from Ringostat.
Our end-to-end analytics automatically calculates ROI and the cost of attracting a target call. You configure it only once using a detailed manual , and then the data is updated automatically. You can also manually upload ad spend data if you wish. For example, to evaluate the ROI of SEO, banner advertising, etc. We also recommend a useful article on the topic - “End-to-end analytics with Google Analytics” . 1. Determine the source of referral to the site Typically, sources of referrals to a website are looked at in Google Analytics reports. But to obtain such data in an external system, such as CRM, you need to understand the API. I suggest using a ready-made solution - the Sourcebuster.js script .